Rebrand · Gym Church Fitness → Transform Co
Three Ways To Sell
The Transformation
Same premium offer — Nick's 1:1 transformation coaching, application → strategy call — now under the secular Transform Co brand. Three angles for cold Meta traffic, built from your shoot. Every page opens on the VSL (autoplays, tap to unmute), runs the live intake layer, and uses the scroll-aware nav + rising apply bar. Tap any concept to preview.
The on-brand baseline, de-faithed for cold traffic: premium body transformation, performance-led. Four versions below, newest first.
Real Results
You asked for: smash it, pepper it with real before and afters from the transform folder. Sliders, ones that auto fade into each other, stats, test cases, all in nice rounded gold containers. Plus Josh's feedback applied.
What we did: built v4 around 57 real client before and afters: a draggable "drag to compare" hero carousel, an auto crossfading results grid, a filterable Results Wall (men/women) and Nick's coach reel. Then applied Josh's notes: "build muscle, lose fat, get shredded" language, "personalised workout program", Nick reframed as the founder not your coach, "transformation call" not strategy call, and every em dash stripped out.
Online Coaching
You asked for: make it clearly an online coaching program, even though it looks like a gym.
What we did: same flagship look, reframed as 100% online — "this is online coaching, not a gym membership", a new "How Online Coaching Works" section (app + weekly video calls + train anywhere), and online language throughout.
Build Muscle, Lose Fat
You asked for: lead with the actual body outcomes and add transformation proof.
What we did: "build muscle, lose fat, get shredded" copy, a transformation-photo gallery, "personalised workout program" framing, and Nick positioned as your coach (not the model).
The Standard
The original flagship. Performance-led, premium 1:1 transformation. "You don't have an information problem, you have a structure problem." Broadest audience, safest first ad.
Preview v1Two alternative angles for cold Meta traffic.
The 90-Day Challenge
A defined, gamified 90-day challenge with milestones and a finish line. "One version of you walks in. A different one walks out." Clear mechanism + deadline — the strongest hook for cold Meta.
Preview concept Concept 3 · PremiumBuilt On Data
The most upmarket angle: elite coaching backed by tracking and a system that adapts to your numbers — "coaching that adjusts to your body, not a generic PDF." Ties to the tech + AI repositioning.
Preview conceptConcept mock-ups · black iOS-26 glass on the Transform Co black & gold palette · live data + VSL on every page · ← back to Nick's portfolio